Pharma
These 3 drugmakers’ news sentiment consistently remains below industry average
FiND study showed that the news sentiment for 3 drug-makers from top 25 pharma companies consistently remained below the industry average for the past 12-months. FDC, Sun Pharma Advanced Research and Caplin Point Laboratories were 3 companies whose short-term, medium-term and long-term news sentiment consistently stayed below the industry average for the past 12-months.
In our view, below industry average news sentiment for a prolonged period of time does not augur well for the company. Corporate communications team can step up media engagement at the appropriate time by picking up early signals for deteriorating news coverage.
[Image 1: Short-term news sentiment (50-DMA)] Read the rest of this entry »
Heckyl’s Social Media Heatmap helps beat the Indian Market Mayhem
Global jitters headed by China on concerns of economic slowdown in the world’s fastest growing economy , led to tremors in the financial markets across the globe. China’s equity market went through a roller-coaster ride in the last six months touching a peak of 5122 on June 6, surging 66 percent in a very short span of time. The stock market bubble finally busted and the index closed near 3000, losing over 40 percent in last three months.
Heckyl Alpha Pulse 