Top News Publishers

What’s the Tone of News Covered by Top Media Outlets About Your Company?

Posted on

Heckyl analysed media coverage on the leading FMCG companies in India. Our analysis shows that the news coverage for Godrej Consumer Products Ltd, Dabur India Ltd, and Marico Ltd was mostly positive between April 27, 2017 to July 26, 2017 period. 

Meanwhile, MoneyControl was one of the top news publishers for these companies. At the same time, the overall tone of news that featured on MoneyControl was positive for above 3 players.

Below charts shows the tone of overall media coverage by top 5 news publishers for 3 FMCG players as below:

Top Publisher 1 Read the rest of this entry »